JCPenney, Evolve
(National Student Advertising Competition,1st Place, District 8)
Evolve is a concept department store for JCPenney for women 25-34. I created the kaleidoscope visual for the Evolve campaign and used it to design a landing page of the department's website. After clicking into the site, viewers will land on the Evolve home page where they can navigate to look for clothes, nearby stores, style tips and rewards programs.
I also designed the mobile app, print ad, paper towel dispenser and shopping bags.
Pepto Bismol Campaign
